What’s so funny about getting an AI app to give you a roasting?

Roasting can be really brutal, but at least if we inflict it on ourselves, we can get ahead of the joke

A friend recently shared a comment someone had made about her online. Sophie was a middle-aged, never-was influencer, in this stranger’s estimation, who exploited her children and alienated everyone she met. As I debated whether “liking” the post would read as support or broad agreement, I noticed a strange watermark. The vicious words had been generated not by a bitter stranger, but an AI roast app. My demented friend had asked for this.

Who would volunteer to be insulted? A wave of apps such as Roastai.app, Roastedby.ai, Roastik.com and er, Monica.im suggest the answer is loads of us. Every day, people upload selfies to the Reddit page r/RoastMe, begging to be taken down a peg or two hundred. “You look like a series of circles stacked on top of one another,” the users exult. “Why does your forehead start at the back of your head?” There is a cruel craft to it. One sedentary rapper recently got called “The Notorious BMI”, while someone else, who I don’t even think had strabismus, was accused of having “mortgage eyes – one fixed, one variable.”