‘The mistakes are romantic’: Gen Z’s revival of point-and-shoot cameras

Models, athletes and TikTokers shun phone cameras as 35mm sales surge and a new Pentax film camera is launched

This week, a new range of Google smartphones capable of AI image generation has been launched. But for an increasing number of people, the appeal of a less cutting-edge piece of equipment is proving hard to resist: the point-and-shoot camera.

The US footballer Megan Rapinoe was seen snapping from the stands at the Paris Olympics. The model Alexa Chung captioned a recent Instagram of her with a camera: “Just another Millennial with a dependency on Snappy Snaps, fighting digital threat with an analogue mode. ” A recent glimpse of home-life for Rihanna and A$AP Rocky showed a disposable camera lying among the clutter. Kim Kardashian and Taylor Swift have both been snapped holding their point-and-shooters.